So, you want to land a great content manager job, right? Your resume is super important for that. It needs to show off your skills and experience in a clear way. This guide will help you build a content manager resume that gets noticed. We’ll go over what to include in each section, from your work history to your special skills. Let’s make sure your resume stands out!
Key Takeaways
- Make sure your content manager resume is easy to read and looks professional.
- Always include numbers and data to show what you achieved in past jobs.
- Tailor your resume for each job you apply for, using words from the job description.
1. Resume Summary
Your resume summary is your first chance to grab a hiring manager’s attention. It’s a brief overview of your skills, experience, and what you bring to the table. Think of it as your elevator pitch – a concise and compelling snapshot of why you’re the perfect fit for the job. A well-crafted summary can significantly increase your chances of landing an interview. RoboApply can help you tailor your summary to specific job descriptions, ensuring it highlights the most relevant qualifications.
A strong resume summary should be tailored to the specific job you’re applying for, highlighting the skills and experiences that align with the employer’s needs.
Here’s an example of a solid resume summary for a Content Manager:
- Highly creative and results-driven Content Manager with 7+ years of experience in developing and executing successful content strategies.
- Proven ability to increase website traffic, improve engagement, and drive conversions through compelling and SEO-optimized content.
- Expertise in content planning, creation, distribution, and analysis across various platforms.
And here’s an example of what not to do:
Seeking a content manager position where I can use my skills and experience.
Why does this fall flat? It’s generic, lacks specifics, and doesn’t tell the employer what you can do for them. It’s all about you, and not about how you can solve their problems. Instead, focus on your achievements and how they align with the job requirements. You want to show them your manager resume examples are top notch.
A strong summary is key to making a good first impression. It should be concise, targeted, and highlight your most relevant qualifications. Think of it as a hook that encourages the reader to delve deeper into your resume. If you’re new to content management or changing careers, consider using a resume objective instead. This allows you to showcase your career goals and how they align with the company’s objectives. Make sure to tailor your resume summary to each job application for the best results. RoboApply can help you identify the keywords and skills that are most important to include.
Here’s another example:
"Results-oriented Content Manager with 5+ years of experience in developing and implementing content strategies that drive engagement and increase brand awareness. Proven ability to create compelling content across various platforms, including websites, social media, and email marketing. Skilled in SEO, content analytics, and project management."
This summary is much stronger because it highlights specific skills and achievements. It also uses keywords that are relevant to the content management field. Remember to quantify your achievements whenever possible. For example, instead of saying "increased website traffic," say "increased website traffic by 30% in six months." This provides concrete evidence of your abilities. Make sure your content manager resume is the best it can be!
2. Work Experience
Your work experience section is where you really show off what you can do. It’s not just about listing your past jobs; it’s about highlighting your achievements and how they benefited your previous employers. Think of it as your chance to prove you’re the best candidate for the job. RoboApply can help you tailor this section to match specific job descriptions, ensuring your most relevant experience shines.
Example 1: Content Manager at Tech Solutions Inc.
- Managed a team of 4 content creators, increasing team output by 25% through effective delegation and mentorship.
- Developed and executed a content strategy that boosted website traffic by 35% and lead generation by 20%.
- Oversaw the creation of various content formats, including blog posts, ebooks, infographics, and videos, ensuring brand consistency and quality.
It’s important to quantify your achievements whenever possible. Numbers speak louder than words and give hiring managers a clear picture of your impact.
Example 2: Senior Content Specialist at Global Marketing Group
- Led content initiatives for multiple clients across diverse industries, consistently meeting deadlines and exceeding expectations.
- Conducted keyword research and SEO analysis to optimize content for search engines, improving organic rankings and visibility.
- Collaborated with cross-functional teams, including marketing, sales, and product development, to align content with business goals.
Example 3: Junior Content Writer at Startup Adventures
- Created engaging and informative blog posts, articles, and website copy that resonated with the target audience.
- Assisted in the development of social media content calendars and managed social media accounts, increasing follower engagement by 15%.
- Conducted competitor analysis to identify content gaps and opportunities, contributing to the development of a data-driven content strategy.
Remember to tailor your work experience section to each job you apply for. Highlight the skills and experiences that are most relevant to the specific role. Use action verbs to describe your accomplishments and quantify your results whenever possible. For example, instead of saying "Managed social media accounts," say "Managed social media accounts, increasing follower engagement by 15%." This makes your accomplishments more concrete and impressive. Use a freelance resume template to get started.
Also, consider adding a "Key Projects" section to showcase your most significant accomplishments. This is a great way to demonstrate your ability to handle complex projects and deliver results. Make sure to include specific details about your role in the project, the challenges you faced, and the outcomes you achieved. This will help you describe managerial experience effectively.
3. Skills
Okay, so you’ve got your work history down, now it’s time to show off what you can actually do. This section is all about highlighting the skills that make you a rockstar content manager. Think about what you use every day and what the job descriptions are asking for. RoboApply can help you tailor this section to match specific job requirements, making your application stand out.
It’s important to list both hard and soft skills to give a well-rounded view of your abilities.
Hard Skills
These are the technical abilities you’ve gained through training and experience. For a content manager, these might include:
- Content Management Systems (CMS): WordPress, Drupal, Joomla. Knowing your way around a CMS is pretty much non-negotiable.
- SEO: Keyword research, on-page optimization, link building. Gotta make sure that content gets seen!
- Analytics: Google Analytics, data analysis, reporting. Understanding the numbers is key to improving content performance.
- Social Media Marketing: Platform management, content scheduling, campaign creation. Social media is a huge part of content distribution.
- Email Marketing: List segmentation, campaign design, automation. Email is still a powerful tool for reaching your audience.
- Basic HTML/CSS: Understanding the code behind the content can be super helpful.
- Graphic Design & Video Editing: Adobe Photoshop, Adobe InDesign, Adobe Premiere Pro, Final Cut Pro, Canva.
- Marketing Automation:
Soft Skills
These are your interpersonal and personal attributes. Don’t underestimate these – they’re just as important as your technical skills!
- Communication: Clear and concise writing, active listening, presentation skills. You need to be able to communicate effectively with your team and your audience.
- Leadership: Guiding a team, delegating tasks, providing feedback. If you’re managing a team, leadership skills are essential.
- Time Management: Prioritizing tasks, meeting deadlines, staying organized. Content calendars can get crazy, so time management is key.
- Creativity: Generating new ideas, thinking outside the box, problem-solving. Content needs to be engaging and original.
- Collaboration: Working with different teams, sharing ideas, building consensus. Content creation is rarely a solo effort.
- Interpersonal skills
Listing up to 10 skills is a good rule of thumb, but it really depends on your experience level. The more experience you have, the more skills you can showcase. Just make sure they’re relevant to the job you’re applying for.
How to Showcase Your Skills
- Use keywords from the job description: Tailor your skills section to match what the employer is looking for. Management skills are always a plus.
- Provide specific examples: Don’t just list skills; show how you’ve used them in your previous roles. For example, instead of saying "SEO," say "Improved organic traffic by 20% through keyword research and on-page optimization."
- Quantify your achievements: Use numbers to demonstrate the impact of your skills. Planning and execution are important.
- Be honest about your proficiency: It’s better to be upfront about your skill level than to overpromise and underdeliver.
By carefully crafting your skills section, you can show employers that you have the right mix of technical and soft skills to excel as a content manager. And remember, RoboApply can help you optimize this section for each job application, saving you time and increasing your chances of landing an interview.
4. Education
Your education section is more than just a list of schools you attended. It’s about showing employers you have the foundational knowledge to succeed as a content manager. Even if you’ve been out of school for years, including this section is still important. It shows you have a base understanding of content management principles.
Think of it as a way to highlight relevant coursework or academic achievements that directly relate to the job. If you’re newer to the field, placing your education section higher up on your resume can be a smart move. It puts your formal training front and center. RoboApply can help you position this section effectively based on your experience level.
Here’s what to include:
- Degree name
- School name and location
- GPA (if it’s impressive, like over 3.5)
- Dates of enrollment
Remember, tailor this section to the specific job you’re applying for. Highlight the educational experiences that best showcase your skills and knowledge relevant to the content manager role.
For example:
- Bachelor of Arts in Journalism, University of Example, Exampleville, USA, 2015-2019
- GPA: 3.8/4.0
- Relevant Coursework: Digital Marketing, Copywriting, SEO Strategies, Web Analytics
If you’re a seasoned professional, keep this section concise. Focus on the essentials and let your work experience speak for itself. You can still include certifications here, like a Google Analytics certification, to show you’re keeping up with industry trends.
5. Certifications
Okay, so you’re thinking about adding certifications to your content manager resume? Good move! It shows you’re serious about staying up-to-date and committed to your craft. Plus, it can give you a leg up on other candidates. RoboApply can help you highlight these certifications effectively.
Here’s the deal: listing certifications is a great way to showcase skills you’ve gained outside of formal education or work experience. It’s especially useful if you’re trying to break into a new area of content management or want to demonstrate expertise in a specific tool or platform.
Think of it this way:
- Validates Your Skills: Certifications prove you’ve mastered certain concepts or tools.
- Shows Initiative: It demonstrates you’re willing to learn and grow.
- Boosts Credibility: It adds weight to your claims of expertise.
Including certifications on your resume shows that you have advanced skills beyond post-secondary education. When listing your certifications, all you will need is the name of the certification and the name of the company that provided the training.
Here are some certifications to consider:
- Content Marketing Certification
- Google Analytics 4 Certification
- SEO Certification
- Digital Marketing Certification
Adding certifications to your resume is a smart way to stand out. Make sure to list them clearly and accurately, and highlight any key skills you gained from them in your work experience section. Don’t forget to tailor your resume to the specific job you’re applying for, and use resume examples to guide you!
6. Awards
It’s a good idea to list any awards you’ve received that highlight your content management skills. This section can really make you stand out. Think of it as a way to show, not just tell, what you’re good at. RoboApply can help you tailor this section to match the specific job you’re applying for, making sure the most relevant achievements are front and center.
For example, I was pretty stoked when I got the "Employee of the Year" award at my last job. It wasn’t just about showing up; it was about the impact I made. Awards show you go above and beyond.
Listing awards shows employers that your work has been recognized by others. It adds credibility to your claims of being a skilled content manager.
Here are some examples of what you might include:
- "Best Digital Content Campaign" – Corporate Content Awards (2019)
- WeWork ‘Most Valuable Team Player’ for Q4 2019
- Content Innovator of the Year (2021)
Don’t be shy about including these! They can really boost your resume’s impact.
7. Portfolio
Having a portfolio is super important for content managers. It’s where you show off your best work and prove you’ve got the skills. Think of it as your digital stage! It lets potential employers see, not just read about, what you can do. RoboApply can help you tailor your portfolio to match specific job requirements, making sure your best work shines.
Showcasing Your Content
Your portfolio should be easy to navigate and highlight your versatility. Make sure it includes a range of content types you’ve created, like blog posts, articles, social media campaigns, and even videos.
- Variety of content formats
- Clear descriptions of your role in each project
- Quantifiable results (e.g., increased traffic, engagement rates)
A well-organized portfolio speaks volumes about your attention to detail and ability to manage content effectively. It’s not just about showing what you’ve done, but also how well you’ve done it.
Portfolio Platforms
There are lots of places you can host your portfolio. Some popular options include:
- Personal Website: Gives you full control over design and branding.
- LinkedIn: Use the ‘Featured’ section to showcase projects and articles.
- Contently/Journo Portfolio: Specifically designed for content creators.
Social Media as a Portfolio social media platforms
If you don’t have a separate portfolio website, don’t worry! You can totally use your social media profiles to show off your work. Just make sure your profiles are professional and highlight your best content. This is especially useful if you’ve managed social media campaigns or created engaging content for different platforms.
8. Social Media
Okay, so you might be thinking, "Social media? On a resume?" Absolutely! It’s not just for posting vacation pics. For a content manager, it’s prime real estate to show off your skills. Think of it as a sneak peek into your professional online presence. It’s about showing, not just telling.
Why Include Social Media?
Including your social media profiles can give potential employers a better sense of your content creation abilities and your understanding of different platforms. It’s a chance to showcase your personal brand and demonstrate your engagement with online communities. Plus, it shows you’re up-to-date with current trends. If you’re applying for a social media manager position, this section is almost non-negotiable.
What to Include
- LinkedIn: This is a must-have. Make sure your profile is polished and up-to-date. It’s your professional online identity.
- Twitter: If you’re active in your industry, sharing insights and engaging in discussions, include it. It shows you’re part of the conversation.
- Portfolio Platforms: Sites like Behance or Dribbble are great if you’re in a visually-driven field. They let your work speak for itself.
- Personal Blog/Website: If you have one, definitely include it. It’s a great way to showcase your writing and content creation skills.
What to Avoid
- Private Profiles: If your profiles are private, don’t include them. Employers won’t be able to see anything, which defeats the purpose.
- Controversial Content: Keep it professional. Avoid anything that could be seen as offensive or inappropriate.
- Inactive Accounts: If you haven’t posted in months (or years), it’s better to leave it off. It can make you look out of touch.
Think of your social media profiles as an extension of your resume. They should reinforce your skills and experience, not detract from them. Make sure everything is consistent with the image you want to project.
Example
Here’s how you might list your social media profiles on your resume:
Social Media:
* LinkedIn: linkedin.com/in/yourprofile
* Twitter: twitter.com/yourhandle
* Portfolio: behance.net/yourportfolio
RoboApply Tip
RoboApply can help you tailor your social media section to match the specific job description. It analyzes the keywords and skills mentioned in the job posting and suggests ways to highlight your relevant social media experience. This ensures that your social media influencer resume is optimized for the role you’re applying for.
9. Cover Letter
A cover letter is your chance to make a personal connection with the hiring manager and show them why you’re genuinely excited about the content manager role. It’s more than just repeating your resume; it’s about telling a story and highlighting how your skills and experience align with the company’s needs. Think of it as your sales pitch – you’re selling yourself as the perfect candidate. RoboApply can help you tailor your cover letter to each specific job, ensuring it resonates with the employer’s requirements. You can also find cover letter examples to help you get started.
A well-crafted cover letter can significantly increase your chances of landing an interview. It demonstrates your enthusiasm and provides context for your resume, making you a more memorable candidate.
Here’s how to approach writing a compelling cover letter:
- Research the Company: Understand their mission, values, and recent projects. Mention something specific that resonates with you.
- Tailor to the Role: Don’t use a generic cover letter. Highlight the skills and experiences that directly address the job description.
- Show, Don’t Just Tell: Provide specific examples of your accomplishments and how you’ve made a difference in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your examples.
Remember, your cover letter is a reflection of your communication skills and attention to detail. Make sure it’s well-written, error-free, and showcases your personality. You can also use a free AI cover letter generator to help you create a compelling cover letter.
A strong cover letter can really make you stand out. It’s your chance to tell your story and show why you’re the perfect fit. Want to make sure your cover letter is top-notch and gets noticed? Check out our website for easy-to-use tools that can help you create a winning letter in no time. We make it simple to get your dream job!
Wrapping Things Up: Your Content Manager Resume
So, we’ve gone over a lot about putting together a content manager resume. The main idea is to make sure your resume clearly shows what you can do and how you’ve helped past companies. Think about the job you want and make your resume fit that. Use strong words, show off your results with numbers, and keep it easy to read. A good resume isn’t just a list of jobs; it tells a story about what you bring to the table. Take your time, get it right, and you’ll be in a good spot to get that next interview.
Frequently Asked Questions
What does a content manager actually do?
A content manager makes sure all the words, pictures, and videos a company puts out are good and help reach its goals. They plan what content to make, manage the people who create it, and check if it’s working well.
What kind of schooling or experience do I need to be a content manager?
To get a job as a content manager, you usually need a degree in something like marketing, communications, or journalism. It’s also super helpful to have experience creating content, knowing about SEO (how to get stuff found online), and being good at managing projects.
How can I make my content manager resume stand out?
When writing your resume, focus on your successes. Don’t just list what you did; show how your work helped the company. For example, instead of saying ‘Wrote blog posts,’ say ‘Wrote 10 blog posts that increased website visits by 20%.’ Also, make sure to use keywords from the job description so computers that scan resumes can find yours.
